combing through possibilities for solutions
Rapunzel knew how to keep her hair healthy, strong and shiny - she worked with the solvers at Ashland! Regardless of whether your products clean or color, shampoo or straighten, Ashland products, science and technology can help improve the sensorial aspects, increase the allure, and ease the usability to keep hair silky and strong as well as bouncy and beautiful. Our teams are ready to help you create products to tame tresses, save split ends, forget about frizz and create stunning styles.
As a leading global innovative ingredient supplier to the hair care industry, Ashland utilizes a comprehensive approach to provide a total solution for all aspects of hair care products. The combination of our extensive polymer technology expertise, a strong understanding of the hair care market and value chain, and a global network of highly skilled and equipped R&D team create a place that can help provide answers and solutions for you and all your hair care product needs.
- BiotHAIRapy™ biofunctional solutions
BiotHAIRapy™ biofunctional solutions from Ashland’s Vincience laboratory in France is a family of nature-based ingredients for leave-in systems that target the mechanics of hair aging.
- AquaStyle™ 300 N styling polymer
- Advantage™ Revive polymer for dry shampoos
- Procataline™ G2 biofunctional
- Styleze™ ES-1 polymer - recognized by Henkel beauty care with sustainability award 2021
Hair care products are listed below, use the filters to find the products that meet your specific needs.
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advantage™ plus polymer
Advantage™ Plus polymer is used for hair spray applications where it delivers stiff, hard-holding performance. Styling effects are long-lasting even in a high humidity environment. Depending on the type of neutralizer, Advantage Plus polymer can be used to formulate aerosol hairsprays containing 50 percent or more hydrocarbons.
antara™ 430 polymer
Polectron™ 430 copolymer is a low viscosity emulsion, which functions as an excellent opacifier. It forms strong, light-stable films with high water resistance. It offers a high acid tolerance and acts as a dye acceptor in hair-color preparations. Polectron™ 430 polymer is suggested for use in conditioners, gels and hair colorants. It is thermally and mechanically stable in the presence of variety of ionic compounds.
aquacat™ 518 cationic solution
Aquacat™ 518 cationic solutions are clear aqueous solutions of cationic guar, developed specifically for use as substantive polymeric conditioners for hair and skin care applications. They have been shown to be compatible and to maintain unsurpassed finished product clarity with a wide variety of both anionic and amphoteric surfactant blends. Finished product clarity may be achieved even at relatively high use levels. Aquacat solutions are ...
aquaflex™ fx-64 polymer
Aquaflex™ FX-64 polymer is a fixative and styling polymer, primarily designed for use in hairspray, that provides superior stiff hold while still allowing hair to be manageable. It delivers excellent high-humidity resistance with good curl memory, stiff, strong hold with brilliant shine and luster. It leaves a visible shine on hair. This polymer does not require neutralization. Additionally Aquaflex FX-64 polymer can be used to create a barrier t...
aquaflex™ sf-40 polymer
Aquaflex™ SF-40 polymer is a fixative and styling polymer that can be formulated at all VOC levels. It offers medium hold, has good sprayability and high propellant compatibility. Aquaflex™ SF-40 delivers a natural, touchable feel with a flexible hold on hair.
aquaflex™ xl-30 polymer
Aquaflex™ XL-30 polymer is an amphoteric film former specifically designed for use in hair care and styling applications. Aquaflex XL-30 is a fixative polymer that delivers a flexible/touchable hold, style durability, volume and shine to hair. It creates a barrier to shield hair against exposure to certain common airborne pollutants and the effects of urban living. When used with typical thickeners, it provides synergistic high-humidity curl rete...
Ashland carbomers are cross-linked polyacrylic polymers of high molecular weight. They are anionic in nature and acidic in their unneutralized state and have to be neutralized with an appropriate base to achieve their thickening ability. Ashland carbomers are extremely efficient thickeners and powerful stabilizers at low concentrations in water and aqueous ethanol. Ashland carbomers exhibit pseudoplastic rheological behavior. They have high yield...
benecel™ methylcellulose and hydroxypropyl methylcellulose
Benecel™ mc and HPMC perform many functions in processed foods, depending on type, grade, use level and conditions. Among these functions are thermal gelation, film formation, thickening, binding and water retention. The polymeric structure of these products, which is different from other cellulosics, improves cohesion, texture and mouthfeel. Small amounts of Benecel MC and HPMC significantly enhance emulsion stability as well. This is...
With multiple encapsulation technology capabilities, Ashland develops custom encapsulates tailored to meet the needs of your formulation. captivates™ hc encapsulates Captivates™ hc encapsulates are a series of small particles, in sizes ranging from 250 µm to 3,000 µm, that contain an active ingredient, or core material, surrounded by a shell produced using a complex coacervation process. Capsule wall thickn...
Ceraphyl™ esters are a broad family of water insoluble esters and hydroxyesters and are available with a range of properties, including liquids and waxy solids. These esters are typically surface-active and find use in the household, institutional and industrial; plastics; textiles; photography; inks and coatings markets.
The Cerasynt™ esters range provides a variety of emulsifiers to meet formulation requirements.
Flax seed extract inspired by the “Hair Melanin System™” to help hair preserve its original color
conditioneze™ 22 polymer
Conditioneze™ 22 polymer is a highly charged, cationic conditioning copolymer of dimethyl diallyl ammonium chloride and acrylic acid. This water-soluble copolymer is ampholytic and demonstrated excellent stability at extreme pH ranges (2-12). It is ideally suited for use as a conditioning polymer in shampoos, conditioners and colorant products. Its high pH tolerance makes it ideal for permanent wave and relaxer products. It is compatible ...
conditioneze™ 37 (E) and (M) polymer
Conditioneze™ 37 polymer is a cationic acrylic homopolymer dispersed in propylene glycol dicaprylate/dicaprate (E) or mineral oil (M). This liquid dispersion has multifunctional usage as a conditioning agent and rheology modifier with application in cationic and nonionic products. It is ideally suited for use as a conditioning and thickening polymer in hair conditioners, in addition to skin and sun lotions and creams. It opacifies fo...
conditioneze™ 7mp cationic solution
Conditioneze™ 7mp cationic solution is a cationic aqueous solution of diallyl dimethyl ammonium chloride (DADMAC) and acrylamide copolymer. This water-soluble polymer provides effective conditioning, is substantive and imparts good skin feel in personal care applications.
conditioneze™ nt-20 cationic solution
Conditioneze™ NT-20 cationic solution is a conditioning additive for shampoo that delivers excellent wet and dry combability, builds creamy rich lather, imparts body and manageability and does not lead to build-up on hair. Conditioneze™ NT-20 cationic solution can be formulated into clear shampoos using cold processing which offers the potential for manufacturing cost savings.
The Copolymer series [845, 845 O (Optiphen™ preservative preserved), 937 and 958] are film-forming resins and conditioning agents that provide good high humidity curl retention, low tack and mild substantivity to hair. These versatile styling polymers are water and alcohol compatible and can be formulated with carbomer into clear gels.
A yeast extract inspired by the “Hair Keratin System™” for stronger and healthier looking hair
FlexiThix™ polymer is a thickener and stabilizer for in water, oil and hydro - alcoholic systems. It is highly effective in delivering viscosity - boosting performance in a variety of challenging systems. It is effective across a wide pH range (2 - 13) and has superb electrolyte tolerance. It is designed for use in a wide array of applications including creams, gels, lotions, hair relaxers, hair dyes, perms. It provides a pleasant after-feel...
gafquat™ hs-100 polymer
Gafquat™ HS-100 polymer is a cationic copolymer of vinylpyrrolidone and methacrylamidopropyl trimethylammonium chloride (MAPTAC), has dual functionality as a styling and conditioning polymer. It is substantive to negatively charged surfaces and compatible with anionic and amphoteric surfactants. It has exceptional wet and dry combing and helps to build body to hair, leaving it conditioned and manageable. In styling application it provides very go...
gafquat™ HSi conditioning solution
Gafquat™ hsi conditioning solution is a methacrylamidopropyl trimethylammonium chloride (MAPTAC) copolymer using a unique shell/core structure. Gafquat™ hsi conditioning solution combines the benefits of both film forming polymers and dimethicone in personal care products, while minimizing drawbacks associated with silicones (greasy feel, build-up).This allows for stable formulation of water-insoluble silicone in aqueou...
Gafquat™ polymers are vinylpyrrolidone/dimethylaminoethylmethacrylate copolymers which give transparent, glossy, tack free, flexible films. The polymers are substantive to negatively charged surfaces and compatible with anionic and amphoteric surfactants.
Lubrasil microemulsions are clathrates of glyceryl acrylate and polyacrylic acid that enclose water molecules. Hydrophilic gels consisting of a solvent, humectants and a polymer, as a thickening agent, this range of products delivers moisturizing benefits and unique sensory attributes including enhanced lubricity. Lubrasil* microemulsions add the smooth feel of silicone with the incorporation of dimethicone in a microemulsion. These silicone-cont...
nature-derived, efficient thickening Nature-derived from sustainably sourced cellulose, natrosol™ hec products are water-soluble, non-ionic polymers that can be used in a variety of personal and home care applications. These efficient thickeners perform across a wide pH range and demonstrate high salt tolerance and broad surfactant compatibility, enabling clear formulations. The wood pulp used in our cellulose products is sourced from ...
natrosol™ plus and polysurf™ cetyl modified hydroxyethylcellulose
Hydrophobically modified hydroxyethylcellulose (HMHEC) is made in a two-step reaction. The first is the standard reaction of alkali-cellulose with ethylene oxide to produce HEC. The second step is a cetyl substitution, which provides the hydrophobic end groups. The resultant nonionic polymer is purified and dried. HMHEC for personal care and cosmetic applications is sold as natrosol™ plus 330 cs and polysurf™ 67 cs. HMHEC p...
natrosol™ plus and polysurf™ cetyl modified hydroxyethylcellulose
aquastyle 300 polymer
Aquastyle™ 300 polymer can be used in a variety of styling products including gels, mousses, styling creams and lotions, pmades, waxes and non-aerosol sprays.
aquastyle™ sh-100 polymer
AquaStyle™ SH-100 polymer is a styling polymer and rheology modifier, that provides long-lasting hold under humid conditions. Primarily targeted for crystal clear gels, it enables easy pick-up from the jar and smooth distribution on hair. It provides excellent shape memory with no flaking or tack.. Although Aquastyle™ SH-100 is designed for styling products such as spray gels, cream gels, waxes and pomades, non-aerosol mousses and sprays, it can ...
aquacat™ ic cationic solution
Aquacat™ iC cationic solution can be used in a number on shampoos including light conditioning, volumizing, and daily shampoos.
gaffix™ vc-713 polymer
Gaffix™ VC-713 polymer is a cationic fixative resin for mousses, hairsprays, gels, glazes, and lotions. In hair styling products, Gaffix™ VC-713 provides high hold and durable holding power at low solids level, even in high humidity environments. It has excellent compatibility with all types of aerosol propellants, including hydrocarbons, and requires no neutralization.
Lubrajel* hydrogels offer wide ranges of enhancing technologies to make products feel more elegant, deliver a multitude of functions and aid ease of formulation. Lubrajel hydrogels are hydrophilic and consist of water, humectants and a polymer as a thickening agent. The solvent and humectant molecules are bound to the polymeric network, resulting in a structured system with increased viscosity. As a rheology modifier, lubrajel hydroge...
omnirez™ 2000 polymer
Omnirez™ 2000 polymer, ethyl ester of PVM/MA copolymer, is suitable for use in low VOC (55 percent) and anhydrous products. Omnirez™ 2000 polymer forms tough, clear, glossy films and delivers long-term hold to hair in high humidity conditions. The polymer allows for good sprayability and has good propellant compatibility. The performance of Omnirez™ 2000 polymer can be optimized by selecting the appropriate additives, neutralizers, packaging and ...
n-durhance™ a-1000 conditioning polymer
N-DurHance™ A-1000 conditioning polymer is a preservative-free aqueous solution of a highly charged cationic polymer developed especially for use as a substantive and durable conditioning polymer for hair. It is specifically recommended to be used in hair conditioners. The main applications are rinse-off conditioners and intensive treatments, but it is also suitable for sprayable applications. It is highly substantive to hair, providing long-last...
n-hance™ sp-100 polymer
N-Hance SP-100 conditioning polymer is used as a substantive conditioning polymer in shampoos, to reduce tangling and improve the wet and dry comb properties of hair after shampooing. It is especially useful for delivering a highly conditioned feel to wet and dry hair. N-Hance SP-100 conditioning polymer also functions as a deposition polymer in two-in-one shampoo systems by forming a coacervate with anionic surfactants, promoting the deposition...
n-hance™ 4572 cationic guar
N-Hance™ 4572 conditioning polymer is a medium charge density, high molecular weight cationic polymer composition, useful as a conditioner and viscosifying agent. It has the ability to deliver high levels of conditioning and oil deposition in shampoo formulations. N-Hance 4572 allows formulators to reduce the use level of conditioning actives, such as silicones and oils, in shampoos by 25-50%.
pvp k series
Polyvinylpyrrolidone is a hygroscopic, amorphous polymer supplied as a white, free-flowing powder or a clear aqueous solution. Available in several molecular weight grades, they are characterized by K-value, and used in a great variety of applications. Polyvinylpyrrolidone can be plasticized with water and most common organic plasticizers. It is considered to be physiologically inert: Applications take advantage of one or more properties i...
pvp va polymers and co-polymers
Pvp/va polymers produce transparent, flexible, oxygen permeable films which adhere to glass, plastics and metals. Polyvinylpyrrolidone/vinyl acetate (pvp/va) resins are linear, random copolymers produced by the free-radical polymerization of the monomers in ratios varying from 70/30 to 30/70 vinyl acetate to vinylpyrrolidone. Pvp/va copolymers are available as white powders or clear solutions in ethanol, isopropanol and water. Polymers in t...
zenix™ 4617 phosphate ester surfactant
Zenix™ phosphate ester surfactant is a free-acid form of an ethoxylated alcohol phosphate ester. It is designed to be used as a co-surfactant in conditioning shampoos for bleached or virgin hair. In combination with cationic guar, this phosphate ester improves wet and dry detangling properties and reduces friction, imparting a smooth and silky feel to dry hair. Zenix phosphate ester surfactant also allows flexibility to product a clear shampoo wh...
ultrathix™ p-100 polymer
UltraThix™ P-100 is a multi-benefit, patented rheology modifier that provides a variety of benefits to the formula and for the consumer, such as shear-thinning rheological properties with yield value and enhanced aesthetics. It is compatible with a wide range of non-ionic, anionic and certain cationic ingredients. In hair styling products, it provides excellent humidity resistance, low tack, and viscosity/texture enhancement to formulations. It i...
suttocide™ a preservative
suttocide™ a preservative is sold as a 50% aqueous solution of sodium hydroxymethylglycinate. The solution is a clear alkaline liquid with a mild characteristic odor, water soluble at any ratio. This single preservative is cost-effective and provides broad spectrum protection against Gram-positive bacteria, Gram-negative bacteria, yeast and mold. It is suggested for use in skin care products, like liquid and bar soaps, emulsion based products and...
optiphen™ plus preservative
optiphen™ plus is a unique liquid preservative formulation featuring an innovative blend of phenoxyethanol and sorbic acid in an emollient base of caprylyl glycol. It is ideal for slightly acidic personal care products requiring broad spectrum protection. The combination of all three ingredients offers effective protection against bacteria, yeast, and mold growth while imparting emolliency.
optiphen™ bsp preservative | rokonsal™ bsp preservative
optiphen™ bsp preservative is a combination of benzoic and sorbic acids in phenoxyethanol. Due to the organic acids, optiphen™ bsp may be classified as a mild preservative, provided the pH of the final product is not higher than 5.4. It is effective against Gram-positive and Gram-negative bacteria, yeasts and mold. The product is also marketed under the trade name rokonsal™ bsp.
optiphen™ po preservative
optiphen™ po preservative contains the antimicrobial active phenoxyethanol. It is a well known active with good market reputation and global approval. The excellent pH compatibility allows its use in acidic and even alkaline formulations as well as a variety of other cosmetic formulations. It can be used alone and functions synergistically with other preservatives. optiphen™ po preservative is applicable for use in a variety of rinse off personal...
optiphen™ bsb-w preservative
optiphen™ bsb–w preservative consists of a combination of sodium benzoate and potassium sorbate in benzyl alcohol. optiphen™ bsb–w preservative is ECOCERT-, NATRUE-, COSMOS - and BDIH-compliant. The synthetic versions of naturally occurring substances with excellent efficacy has proven to be an effective preservative system. This product is well suited for a variety of natural personal care products, if they conform to the necessary pH- condition...
optiphen™ bsb-n preservative | rokonsal™ bsb-n preservative
optiphen™ bsb-n preservative is a combination of benzoic and sorbic acids in benzyl alcohol. Ashland's nature-identical preservatives are ideal solutions for products aimed at the Eco-aware consumer. This product is validated by ECOCERT according to the COSMOS-standard. Due to the organic acids, optiphen™ bsb-n preservative may be classified as a mild preservative. It is effective against Gram-positive and Gram-negative bacteria, yeas...
germall™ 115 preservative
germall™ 115 preservative is a white, free-flowing hygroscopic powder. It is very effective against Gram-positive and Gram-negative bacteria, including Pseudomonas species. It acts synergistically with other preservatives. With parabens, it provides a broad spectrum of activity against bacteria, yeast, and mold. This activity has made the germall™ 115 preservative - paraben combination one of the most widely used cosmetic preservative systems in ...
germall™ II preservative
germall™ II preservative is a white, free-flowing hygroscopic powder. It provides a wide spectrum of antibacterial activity against Gram-positive and Gram-negative organisms, including Pseudomonas species. germall™ II preservative is easy to be incorporated and compatible with many other cosmetic ingredients. Approved for use in most countries, it is effective at low doses and can be used to bolster other preservatives.
germall™ plus preservative
germall™ plus preservative is a white, free-flowing hygroscopic powder, a patented synergistic combination of germall™ II preservative (diazolidinyl urea) and iodopropynyl butylcarbamate (IPBC). germall™ plus is a highly effective, broad spectrum preservative for emulsions and aqueous formulations. It can be incorporated into a variety of leave-on and rinse-off cosmetic and personal care formulations for reliable preservation.
liquid germall™ plus preservative
liquid germall™ plus preservative is a patented synergistic combination of germall™ II preservative (diazolidinyl urea) and iodopropynyl butylcarbamate (IPBC) in propylene glycol. germall™ plus is a highly effective, broad spectrum preservative for emulsions and aqueous formulations. It can be incorporated into a variety of leave-on and rinse-off cosmetic and personal care formulations for broad preservation.
optiphen™ is a unique liquid preservative formulation which consists of phenoxyethanol and an emollient base. The combination of these ingredients provides optimized protection against microbial growth from bacteria and yeast while giving the finished product exceptional feel. optiphen™ preservative works in a wide pH range and offers excellent heat compatibility making it to a preferred option for formulators.
advantage™ lc-e polymer
Advantage™ LC E polymer is a hair styling film former and fixative. It offers a strong, durable hold, stiff feel with good flexibility, and excellent shine. It also offers superior high humidity retention at low solids level and high propellant tolerance. No neutralization is required. This product is suitable for aerosol and non-aerosol hairsprays.
optiphen™ od multifunctional
optiphen™ od is a global multifunctional additive. The 1,2-alkanediol can be combined with very low doses of preservatives to effectively preserve personal care formulations acting as potentiator. Based on 1,2-octanediol it can be used in a variety of cosmetic formulations. optiphen™ od multifunctional is well known and widely used in personal care applications due to its balanced way of boosting preservative activity and imparting emolliancy whi...
advantage™ lc-a polymer
Advantage™ LC E polymer is a hair styling film former and fixative. It offers a strong, durable hold, stiff feel with good flexibility, and excellent shine. It also offers superior high humidity retention at low solids level and high propellant tolerance. No neutralization is required. This product is suitable for aerosol and non-aerosol hairsprays, and mousses.
rokonsal™ se-2 preservative
rokonsal™ se-2 preservative is a clear cost-efficient liquid technology, providing broad-spectrum activity against bacteria, fungi and yeast. It is also fast-acting and effective up to 7 pH max. rokonsal™ se-2 preservative is compatible with many other cosmetic ingredients and highly recommended for use in both rinse-off and leave-on hair care and skin care applications, including wet wipe applications.
Gantrez™ polymers (a-425, es-225, es-335, es-425, es-435, sp-215) are a series of copolymers of monoalkyl esters of poly (methyl vinyl ether/maleic acid) with varying ester groups, supplied as clear, viscous solutions. The gantrez™ polymers form tough, clear glossy films. Films exhibit tack-free adhesion, have excellent substantivity, and moisture resistance. Film properties and solubility can be modified by the type and degree...
styleze™ cc-10 polymer
Styleze™ CC-10 polymer, a copolymer of vinylpyrrolidone and dimethylaminopropyl methacrylamide, is a unique, patented polymer that delivers excellent hold and conditioning benefits to hair. Styleze™ CC-10 polymer imparts long-lasting hold and improved stiffness, even in high humidity conditions and at low use levels. Its pseudocationic nature makes it substantive to hair, providing conditioning and bodying effects as well as delivering improved s...
styleze™ w polymers
Styleze™ w polymers are random terpolymers of vinyl pyrrolidone, dimethylaminopropyl methacrylamide and methacryloylaminopropyl lauryl dimethyl ammonium chloride. These film-forming polymers promote and stabilize foam through their ability to reduce surface tension, have excellent adhesion to high energy substrates and form flexible, elastic, low-tack and heat-resistant films. Additional solution viscosity improvements can be achieved by th...
n-hance™ cationic guar
N-hance™ cationic guars are cationic polymers that provide the dual benefits of conditioning and thickening. The cationic charge makes the product substantive to anionic surfaces such as skin and hair. Many of the products in the n-hance™ cationic guar product line have a high molecular weight, water-soluble backbone and are effective viscosifiers in aqueous solutions and surfactant-based systems.
Klucel™ hydroxypropylcellulose (HPC) is a nonionic water-soluble cellulose ether with a remarkable combination of properties. It combines organic solvent solubility, thermoplasticity and surface activity with the aqueous thickening and stabilizing properties characteristic of other water-soluble cellulose polymers available from Ashland. Klucel™ HPC films are flexible without plasticizers and non-tacky at high humidity.
Rapithix™ polymers are rheology modifiers especially designed for use in cold-mix processes. These products are easy to use, shear-tolerant, shear-thinning and effective at low use levels. The performance characteristics and benefits of the polymers allow formulators to develop a range of efficacious and appealing personal care products.
prolipid™ 161 lamellar gel
ProLipid™ 161 lamellar gel is a structurizing ingredient composed of vegetal-based amphiphilic compounds that enhances formulation texture and stability. The cetearyl and behenyl alcohols function as an emulsion stabilizer, binder, viscosity-increasing agent and opacifying agent. The hydroxyethyl cetearamidopropyldimonium chloride is the quaternary compound providing antistatic properties and super-conditioning benefits. ProLipid 161 lamellar ge...
A rice extract inspired by the “Hair Stemness System™” to mitigate hair stress and preserve hair growth capital
x-tend™ 226 ester
X-Tend™ 226 ester acts as an emollient and solubilizer for organic ingredients. It offers an excellent sensorial effect and helps counteract the oily feel of other ingredients. When used in hair sprays, X-Tend™ 226 ester increases the shine of hair.
chromohance™ 113 conditioning polymer
ChromoHance 113 is a novel patented polymer developed to shield color-treated hair from surfactant stripping by forming a hydrophobic surface on each hair strand, reducing water absorption during washing and slowing the fading process. This cationic polymer is specially designed to help protect hair color and maintain color vibrancy. It can be used in a variety of hair care formulations, including shampoos, conditioners, sprays, serums, creams an...
fiberHance™ bm solution
FiberHance™ BM solution is a novel, patented chemistry for hair strengthening, evolving from glucose based chemistry. It has a unique multifaceted mode of action, penetrating deep into the cortex to create new hydrogen and ionic bonds to support the damaged internal keratin structure and restores strength and manageability to the hair. FiberHance™ BM solution is sold as a 50% aqueous solution.
optiphen™ 200 preservative
optiphen™ 200 preservative contains the antimicrobial active phenoxyethanol. An additional booster increases the broad spectrum activity against micro-organisms. It can be used in a variety of cosmetic formulations. The excellent pH compatibility allows use in acidic and slightly alkaline formulations. It is applicable for use in a variety of rinse off personal care preparations such as shampoos and conditioners. It is also well suited for high-q...
optiphen™ hd multifunctional
optiphen™ hd is a global multifunctional additive. The 1,2-alkanediol can be combined with very low doses of preservatives to effectively preserve personal care formulations acting as potentiator. Based on 1,2-hexanediol it can be used in a variety of cosmetic formulations. optiphen™ hd multifunctional is well known and widely used in personal care applications due to its perfect water solubility, its balanced way of boosting preservative activit...
gantrez™ es polymer series
gantrez™ es polymer grade INCIs: gantrez™ es-215 polymer INCI: Ethyl Ester of PVM/MA copolymer gantrez™ es-225 polymer INCI: Ethyl Ester of PVM/MA copolymer gantrez™ es-335 polymer INCI: Isopropyl Ester of PVM/MA copolymer gantrez™ es-425 polymer INCI: Butyl Ester of PVM/MA copolymer gantrez™ es-435 polymer INCI: Butyl Ester of PVM/MA copolymer Gantrez™ polymers are multifunctional fixative and sty...
aquastyle™ 300 n polymer
AquaStyle™ 300N is a multifunctional fixative and styling polymer and the ideal solution to create extreme styles with durable hold. For use in styling gels and creams, AquaStyle™ 300N is a versatile, humidity resistant film former that can be applied to wet or dry hair to create extreme styling effects. Its film properties help deliver a brilliant shine and control frizz on hair while creating a barrier to shield against the effects of pollution...
gafquat™ one step styling and conditioning polymers
gafquat™ 440, 755N, HS-100 polymers description Gafquat™ cationic conditioning copolymers are film formers with enhanced substantivity and are specially designed for use in hair care applications like hair mousses, leave-on detangling products and hair gels, to provide multifunctional benefits such as styling and conditioning. Gafquat™ series, developed by Ashland, provides hair styling with a smoother, more conditioned hair fee...
procataline™ g2 biofunctional
A natural pea and chia seed extracts rich in peptides, amino acids, polysaccharides, polyphenols and mineralsm for hair detox, scalp purifying and soothing benefits
advantage™ revive polymer
Ashland’s patent-pending Advantage™ Revive is a powder products and dry shampoo absorbant based on a unique PVP chemistry. It delivers superior cleaning, improved sebum removal, and less visible residue while leaving hair visibly cleaner, more manageable and lustrous. Advantage™ Revive maintains a level of shine and color that is nearly at parity to freshly washed hair, where starch-based formulas mute the vibrancy of hair and reduce its overall ...
styleze™ es-1 polymer
A naturally-derived polymer that delivers style for bouncy, defined waves, curls. This COSMOS* validated, biodegradable solution provides improved style durability and 48-hour humidity resistance and is perfect for mousse formulations.
clearhance™ c conditioning polymer
ClearHance™ C conditioning polymer is a new, naturally-derived chemistry (patent-pending) that provides superior clarity and conditioning functionality to enhance clear/transparent shampoos and conditioners. Based on cassia seeds, naturally harvested in India, this cationic technology provides excellent conditioning and deposition benefits.
capauxein™ g2 biofunctional
Hydrolyzed corn proteins enriched with hair boosters designed to preserve hair density and fullness
phyteq™ raspberry i multifunctional
phyteq™ raspberry i multifunctional is a preservative booster based on raspberry ketone. As a preservative potentiator it helps to protect the cosmetic against spoilage. Additional skin benefits make it an excellent choice for skin care products, as it acts as a strong antioxidant and free radical scavenger that helps to protect the elasticity of the skin.
phyteq™ raspberry n multifunctional
phyteq™ raspberry n multifunctional is a 100% natural and COSMOS validated multifunctional preservative booster, based on raspberry ketone. As a preservative potentiator it helps to protect the cosmetic against spoilage. Additional skin benefits make it an excellent choice for skin care products, as it acts as a strong antioxidant and free radical scavenger that helps to protect the elasticity of the skin. Its anti-inflammation properties can hel...
styleze™ csp cationic polymer
As consumers continue to demand natural ingredients in their beauty products, hair styling formulators seek ingredients derived from nature. In styling, natural solutions can be challenging, as they often do not provide the performance of their synthetic counterparts or impart negative aesthetics, such as residue left on the hair that can flake. Styleze™ CSP polymer is a nature-derived styling polymer that delivers strong hold, humidity resistanc...
effisin™ la natural multifunctional
effisin™ la natural is a multifunctional ingredient and suitable for natural cosmetics in either leave-on, rinse-off or wet wipe formulations. It has masking, skin-conditioning and antimicrobial properties.
effisin™ pg natural multifunctional
effisin™ pg natural, a COSMOS approved pentylene glycol from 100% natural origin, is a clear, liquid multifunctional ingredient with very low odor. It possesses an excellent safety profile with proven skin moisturizing properties.
euxyl™ eco 910 preservative
euxyl™ eco 910 is a liquid cosmetic preservative and suitable for natural cosmetics in either leave-on, rinse-off or wet wipe formulations up to neutral pH. It combines enhanced antimicrobial efficacy at an acceptable dosage with scenting properties.
euxyl™ k 712 preservative
euxyl™ k 712 is a liquid preservative for personal care products, with strong, broad-spectrum efficacy against bacteria, yeasts and molds. This mild blend can be used for certified natural cosmetics, and has good efficacy in the vapor phase.
euxyl™ k 903 preservative
euxyl™ k 903 is a liquid preservative for personal care products, with strong, broad-spectrum efficacy against bacteria, yeasts and molds. This mild blend can be used for certified natural cosmetics, and has good efficacy in the vapor phase.
sensiva™ pa 20 multifunctional
sensiva™ pa 20 is a liquid multifunctional additive for personal care products. This blend combines excellent skin-care properties with the antimicrobial properties of phenethyl alcohol.
sensiva™ pa 30 multifunctional
sensiva™ pa 30 is a liquid multifunctional additive for personal care products and an excellent choice for nature-inspired cosmetic products.
sensiva™ pa 40 multifunctional
sensiva™ pa 40 is a liquid multifunctional additive for personal care products. It´s mild floral scent can mask potentially unpleasant odors of other ingredients.
effisin™ pg multifunctional
effisin™ pg, a synthetic quality, is a clear, liquid multifunctional ingredient with very low odor and soluble e.g. in water and cosmetic esters. It possesses an excellent safety profile with proven skin moisturizing properties.
sensiva™ sc 50 multifunctional
sensiva™ sc 50 is a liquid multifunctional additive for personal care products with very effective deodorising activity. As an emollient, it improves the skin-feel of cosmetic formulations. Additionally, it acts as a booster for antimicrobials.
sensiva™ sc 10 multifunctional
sensiva™ sc 10 is a liquid multifunctional additive for personal care products. As a mild humectant and skin emollient, this blend improves the skin-feel of cosmetic formulations. Additionally, it acts as a booster for antimicrobials.
euxyl™ pe 9010 preservative
euxyl™ pe 9010 a liquid preservative for personal care products, with strong, broad-spectrum efficacy. The addition of ethylhexylglycerin reduces the interfacial tension at the cell membrane of microorganisms and improves the antimicrobial activity.
euxyl™ k 830 preservative
euxyl™ k 830 is a liquid preservative for personal care products, with strong, broad-spectrum efficacy. The addition of the OCX – Efficacy Enhancing System allows phenoxyethanol to better attack the cell membrane, improving its antimicrobial efficacy.
euxyl™ k 900 preservative
euxyl™ k 900 is a liquid preservative for personal care products, with strong, broad-spectrum efficacy. The addition of ethylhexylglycerin reduces the interfacial tension at the cell membrane of microorganisms and improves the antimicrobial activity.
euxyl™ k 940 preservative
euxyl™ k 940 is a liquid preservative for personal care products, with strong, broad-spectrum efficacy. The addition of ethylhexylglycerin reduces the interfacial tension at the cell membrane of microorganisms and improves the antimicrobial activity.
euxyl™ k 700 preservative
euxyl™ k 700 is a liquid preservative for personal care products. This mild blend has strong, broad-spectrum antimicrobial efficacy against bacteria, yeasts and molds, and also has good efficacy in the vapor phase.
euxyl™ k 701 preservative
euxyl™ k 701 is a liquid preservative for personal care products, with strong, broad-spectrum efficacy, and good efficacy in the vapour phase. It is a mild blend with an enhanced composition, including an antimicrobial booster.
euxyl™ k 702 preservative
euxyl™ k 702 is a liquid preservative for personal care products, with strong, broad-spectrum efficacy, and good efficacy in the vapour phase. It is a mild blend with an enhanced composition, including an antimicrobial booster.
euxyl™ k 703 preservative
euxyl™ k 703 is a liquid preservative for personal care products, with strong, broad-spectrum efficacy against bacteria, yeasts and molds. This mild blend is stable across a broad pH range (up to 6), and has good efficacy in the vapor phase.
euxyl™ k 720 preservative
euxyl™ k 720 is a liquid preservative for personal care products, with strong, broad-spectrum efficacy against bacteria, yeasts and molds. This mild blend is ideal for wet wipes and provides an added value as humectant.
s&m phenoxyethanol rch preservative
s&m phenoxyethanol rch comprises a single active ingredient. It has good bactericidal efficacy, and is effective even in the vapor phase. This liquid is stable in the presence of water (i.e. against hydrolysis) and across a broad pH and temperature range.
euxyl™ k 320 preservative
euxyl™ k 320 is a liquid preservative for personal care products. This blend has broad-spectrum antimicrobial efficacy, and is efficient against bacteria, yeasts and molds. It has good efficacy in the vapor phase, and is stable across a broad pH range.
euxyl™ k 120 preservative
euxyl™ k 120 is a liquid preservative for personal care products. This blend has broad-spectrum antimicrobial efficacy against bacteria, yeasts and molds. It is powerful even at low use concentrations, and also has good efficacy in the vapor phase.
euxyl™ k 350 preservative
euxyl™ k 350 is a liquid preservative for personal care products. This mild blend has balanced, broad-spectrum antimicrobial efficacy against bacteria, yeasts and molds. It is stable across a broad pH and temperature range.
euxyl™ k 100 preservative
euxyl™ k 100 is a liquid preservative for personal care products. This blend has broad-spectrum antimicrobial efficacy against bacteria, yeasts and molds. It is powerful even at low use concentrations, and also has good efficacy in the vapor phase.
euxyl™ k 145 preservative
euxyl™ k 145 is a liquid preservative for personal care products. This blend has broad-spectrum antimicrobial efficacy against bacteria, yeasts and molds, and shows especially strong activity against gram-negative bacteria.
euxyl™ k 500 preservative
euxyl™ k 500 is liquid preservative for personal care products. This blend has balanced, broad-spectrum antimicrobial efficacy. In addition, its specific combination of active ingredients helps prevent its constituent organic acids from discoloring
euxyl™ k 510 preservative
euxyl™ k 510 is a liquid preservative for personal care products. This blend has strong, broad-spectrum antimicrobial efficacy against bacteria, yeasts and molds. It has good efficacy in the vapor phase, and is powerful even at low use concentrations.
s&m bronopol rch preservative
s&m bronopol rch preservative comprises a single active ingredient. It has excellent bactericidal efficacy and shows strong activity against gram-negative bacteria. This crystalline powder is a powerful preservative even at low use concentrations.
s&m methylparaben preservative
s&m methylparaben preservative comprises a single active ingredient and has broad-spectrum efficacy. This crystalline powder is stable in the presence of water (i.e. against hydrolysis) and across a broad pH and temperature range.
optiphen™ gp preservative
optiphen™ gp preservative is effective against gram-positive and gram-negative bacteria, yeast and mold. It offers excellent heat stability, works across a wide pH window and is easily solubilized in water. optiphen™ gp preservative is readily biodegradable. It provides a content of 37% natural origin, applying the ISO 16128-2:2017(E) standard. The product has been tested on delicate Asian skin, which tend to be more sensitive and it combines no ...
texturpure™ sa-1 ingredient
Texturpure™ sa-1 ingredient, our new and novel naturally-derived, biodegradable texturing and suspension agent for sustainable hair and body care. Our expertise in sustainable technology brings a rich, elegant experience and lasting suspension to shampoos and cleansers. Texturpure™ sa-1 delivers a great consumer experience throughout: on-hand, on-hair, rinse and after-feel. Additionally, texturpure™ sa-1 has been proven in tricky systems such as ...
styleze™ es-dura ingredient
Styleze™ es-dura ingredient is the latest plant-based ecostyler innovation from Ashland, for leading edge styling performance and sustainability. This novel ingredient draws on Ashland’s expertise in guar-based polysaccharides to deliver outstanding all-weather style durability. It was developed to give a uniquely strong sustainability profile offering naturally-derived, biodegradable, vegan and clean INCI claims in hair styling, conditioner and ...
sensiva™ go natural multifunctional
sensiva™ go natural is a liquid multifunctional ingredient for personal care products and 100% natural. It is the perfect fit for natural formulations in global markets thanks to its wide applicability and effectiveness in broad pH range. Combining broad spectrum of efficacy against microbials with moisturizing properties.
sensiva™ sc 80 multifunctional
sensiva™ sc 80 is a liquid multifunctional ingredient for personal care products. Besides efficient antimicrobial efficacy in broad pH range with especially strong fungicidal efficacy it provides additional skin benefits contributing to well-ageing and healthy looking skin. It has strong antioxidant capacities and inhibits enzymes helping to shield collagen and hyaluronan.
effisin™ cg natural multifunctional
effisin™ cg natural is a multifunctional ingredient and suitable for natural cosmetics thanks to its 100% natural origin. Caprylyl Glycol is well known and widely used in personal care applications due to its balanced way of boosting preservative activity and imparting emolliancy while being effective over a very wide pH range.
marine hydrolyzed collagen™ a biofunctional
marine collagen oligopeptides, boosting keratin and collagen production, providing hair with conditioning & damage repair benefits
Sclareance™ biofunctional is a new natural solution from Ashland to visibly help limit dandruff and scalp irritation. Sclareance™ is a purified sclareolide obtained by fermentation from clary sage flowers. Sclareance™ boasts a dual approach to scalp health: it contributes to limit the growth of Malassezia fungi associated with dandruff and it can help the skin transform vitamin D into its active form. Sclareance™ can fortify the scalp barrier, pr...
germaben™ II preservative
germaben™ II, a clear, viscous liquid, is a convenient, ready-to-use complete antimicrobial preservative system with broad spectrum activity. It minimizes the problems associated with incorporating solid parabens. The solubilized combination of germaben™ II preservative with methylparaben and propylparaben is effective against Gram-positive and Gram-negative bacteria and against yeast and mold.