personal care and household
sustainable products
rosaliss™ biofunctional
Rosaliss™ biofunctional is an extract of fresh flowers of Rosa centifolia obtained using Ashland’s PSR™ technology. It is sourced in Provence in the south of France. The rose is cultivated without pesticides and only the flowers are hand harvested so that the rose bushes stay alive over the years. The roses are grown in Grasse, close to the factory, thereby reducing the carbon footprint associated with transport.
The Provence rose looks fragile, but it is a very resistant flower able to face stressful environmental conditions. This is because of the plant’s small RNAs reserve, which helps regulate its gene expression to synthesize selected phytocompounds in response to stress.
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personal care and household sustainability guide
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