natural and nature identical antimicrobials

The natural movement continues to drive consumer buying habits, so it's no surprise that marketers also harbor a preference for all things green. In line with this trend Ashland introduces the new Phyteq brand and its first comprehensive solution Phyteq™ Raspberry to address the customers desire for clean beauty and plant inspired antimicrobial protection. Available as natural or nature-identical technology they are ideal solutions for products aimed at the eco-aware consumer.

Our ECOCERT-, NATRUE-, COSMOS- and BDIH- compliant Rokonsal™ and Optiphen™ BS and BSB-type preservatives are synthetic versions of naturally occurring substances with excellent efficacy and global approval for rinse-off and leave-on applications. These effective preservatives support a variety of natural personal care products.