Choose the home page content you want to see

As a global specialty chemical company, Ashland Inc. serves customers in a broad and diverse group of industries. Our products are integral parts of food, pharmaceuticals, paint, boats, beverages, buildings, cosmetics, lubricants and much more. They help keep heating and cooling water systems operating efficiently, optimize ethanol production and eradicate contaminants at pulp and paper mills.

That's a lot of good chemistry competing for a place on the home page of

To better serve these varied interests, visitors now can choose from among 23 versions of our home page and get to the most relevant content faster.

For full screen, click on the icon

It takes just a few seconds:

While on the home page, move your cursor to the Markets Served space at the top of the page.


When the box opens, scroll through the list of markets. Click the one most relevant to you, then click the Save your preferences button.

The home page content will change to reflect that market. You will always receive this version of the home page, unless you go back to Markets Served and change your selection.